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What is Growth Hacking?


Growth hacking is a subfield of marketing focused on the rapid growth of a company. It is referred to as both a process and a set of cross-disciplinary (digital) skills. The goal is to regularly conduct A/B testing that will lead to improving the customer journey, and replicate and scale the ideas that work and modify or abandon the ones that don't before investing a lot of resources. It started in relation to early-stage startups that need rapid growth within short time on tight budgets, and also reached bigger corporate companies.

A growth hacking team is made up of marketers, developers, engineers and product managers that specifically focus on building and engaging the user base of a business. Growth hacking is not just a process for marketers. It can be applied to product development and to the continuous improvement of products as well as to growing an existing customer base. As such, it’s equally useful to everyone from product developers, to engineers, to designers, to salespeople, to managers.


We are a team of partners from across the industry who would be your go-to Growth Hackers for your business. India's start-up growth story is the 3rd largest in the world after US and China, with 14000 start-ups in FY22 alone (INR 25 Cr turnover+).

So let's get your story out there!

Varun Dua

Main Services


Sales & Channel

We help you make lasting improvements to the effectiveness of your sales investments and interactions across all channels.


Customer Experience

Enable your business with powerful insight to increase stickiness at each value stage of your customers.



Move away from repetitive and mundane tasks with AI and Machine Learning to automate your workforce. Step into a world of superpowers.



Software License

Consolidate and ease out your software license journey with world-class support and lightning-fast onboarding. 

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